APPLES & ORANGES 
Probably the information most often requested of my staff and me by a patient
or potential patient relative to the cosmetic surgery services we offer is the
cost of those services. We receive ten to twenty calls on a daily basis from
people interested in cosmetic surgery. A surprising number of these calls begin
with a question about my fee for a particular surgical procedure and end after
a member of my staff relates that fee to the caller, before that staff member
is able to discuss the procedure, its pros, cons, etc. These calls suggest to
me that such callers are "shopping for price". I suspect that these
callers fail to realize that a plastic surgeon's fee for any cosmetic surgical
procedure is only one component of the total cost of that procedure. This article
is designed to provide to those individuals interested in cosmetic surgery an
opportunity to compare apples with apples and oranges with oranges when they
consult, either by telephone or in person, plastic surgeons about cosmetic surgery.
Keep in mind that, while the cost of medical care, whether or not that care
relates to cosmetic surgery, is of concern to all of us these days, it never
should be the sole consideration relative to the choice of "healthcare
providers". Nonetheless, what follows should be of help to those of you
considering cosmetic surgery.
There are essentially three components to the cost of any cosmetic surgical
procedure: first, the surgeon's fee, which may or may not include the cost of
any implants (such as breast implants) employed at the time of surgery; second,
the cost of the operative facility (in other words, the "operating room")
where the surgery is undertaken, as well as costs related to the preparation
for, recovery from and documentation of surgery, all of which will be discussed
a little later; and third, the cost of any anesthesia services, other than those
related to the use of "local" anesthesia (similar to that which a
dentist employs to fill a decayed tooth).
Surgeons' fees can vary tremendously depending upon what those fees include.
I routinely package the cost of any implants I employ in the course of a cosmetic
surgical procedure into my surgical fee. By buying implants in quantity, I am
able to purchase them at a discount which I am able to pass onto my patients
and also am assured that any implant I may require is available to me. Surgeons'
fees usually include the cost of routine postoperative care but the length of
that "free" care may vary from surgeon to surgeon. I routinely provide
such "free" care to my patients for a period of not less than one
year following a cosmetic surgical procedure. Keep in mind that, by "routine" postoperative
care, I am referring to that care which ordinarily would follow a given cosmetic
surgical procedure, not necessarily care which is necessitated because of a
postoperative complication (for example, a wound infection leading to unsatisfactory
scar formation leading, in turn, to surgical "touch-up" of that scar).
The cost of the operative facility may or may not include several related
expenses such as the cost of preoperative testing, as well as the cost of interpretation
of that testing (for example, by a radiologist in the case of a preoperative
x-ray or a cardiologist in the case of a preoperative electrocardiogram), and
it may or may not include the cost of any recovery services, which may involve
no more than an hour or two in a "recovery room" to an overnight stay
in a hospital, hotel or whatever. Furthermore, the cost of the operative facility
may or may not include the services of a pathologist who might be called upon
to examine any "specimen" removed at the time of surgery.
Finally, a patient undergoing cosmetic surgery may face the cost of anesthesia
services, related to not only the cost of anesthetics (intravenous drugs, gasses,
etc.) employed at the time of surgery but also the cost of an anesthetist (a
nurse schooled in the use of anesthesia) and/or an anesthesiologist (a physician
who specializes in anesthesia). Therefore, as I indicated, the surgeon's fee
corresponding to a cosmetic surgical procedure is only one component of the
total cost of that procedure and, as you can anticipate from the foregoing,
may prove to be a fraction of that total cost.
Another consideration which should be important to anyone contemplating cosmetic
surgery is the "setting" of that surgery. That setting may vary from
a hospital-based operating room to a free-standing ambulatory surgery center
to a private, office-based operating room. My personal preference is a hospital-based
operating room, which allows me to undertake cosmetic surgery in a safe, secure
environment with a gamut of sophisticated medical equipment and services available
to me at what, in my experience, has proven to be a very competitive price.
I can undertake such surgery with the assurance that, if a problem necessitating
immediate and sophisticated medical care arises, the setting in which I undertake
such surgery allows me to avail myself, within minutes if not
seconds, of the latest medical technology and an array of well trained physicians
and nurses for help.
For more information about this and other cosmetic and non-cosmetic procedures,
please call The Pittsburgh Institute of Plastic Surgery at 1-800-321-7477 or
The Plastic Surgery Information Service at 1-800-635-0635.